(Looking for inspiration? Check out the best logos of all time.) A leaked PDF offers an utterly mind-boggling glimpse into Pepsi's million-dollar rebrand from fifteen years ago. The design refresh ...
As one of the best and most recognisable circular logos of all time, Pepsi's reimagined look is a wonderful evolution of its past identity, bringing a delightful blend of modern style and ...
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Ram Krishnan told Fortune that he uses a pie chart to split his hours between his five priorities, and audits the split every ...
It's not just a matter of taste. Basketball and hip-hop have helped Sprite fend off contenders from PepsiCo for years.
Brands that thrive master the art of balancing innovation with familiarity. And these brands never lose sight of their most ...
It’s been five years since 181 CEOs of some of the largest U.S. companies — like Apple, Walmart, and Pepsi — signed a pledge ...
5, Pepsi welcomed football season by releasing ... and he strives to take that sentiment to heart in all that he does.
Close to 20 years after Pepsi dropped their “Roman Empire ... Her cover of “We Will Rock You” will be on all major streaming music platforms today. “I’m honored to follow in the ...
Even near its all-time high, Coca-Cola’s premium valuation appears justifiable for the bullish outlook. Despite its ...
PepsiCo, Tesla’s first customer for the Tesla Semi electric truck, gave an update on how its deployment of the ...