NBA Christmas Day viewership increases 84% vs. last year, averaging 5.25 million viewers per game in the U.S. Official release Check out a wild day of Christmas hoops filled with prime performances and narrow victories. NEW YORK – The NBA delivered its ...

The NBA experienced its most-watched Christmas Day in five years, with an average of 5.25 million viewers per game across ABC, ESPN, ESPN2, Disney+, and ESPN+, according to Nielsen Fast Nationals. This represents an 84% increase compared to last year.

Recently, the National Football League decided to go head-to-head with the National Basketball Association on Christmas Day. It's become a sports turf war of sorts.

LeBron James and the NBA will have to make room for the NFL on Christmas. That shouldn’t be a problem. Both leagues were winners on Wednesday.

The NBA’s lineup saw an 84 percent rise over 2023. The NFL’s Christmas numbers decreased from last season, but not at the rate that usually happens when something goes from broadcast to streaming.

The NBA got viewers for Christmas, even while going up against NFL games. The NBA's five-game Christmas lineup was the league's most-watched in five years, with the games averaging about 5.25 million viewers per game across ABC,

The NBA's Christmas Day slate featured five classics, with epic performances from the league's biggest stars -- something the NBA desperately needed.