Marina Sandoval has been a key figure in the complete style overhaul which has seen Camilla Parker Bowels transform into the ...

Did you know that Amazon has a fun little section called "Most Wished For," where you can see which products your fellow ...

You'll never have to worry about turning into the Grinch during your travels thanks to these handy products. View Entire Post ...

E.l.f. CEO participates in the starting coin toss and shares a video that’s part of its Change the Board Game initiative.

An Elf on the Shelf is one of Santa’s most important helpers. An Elf on the Shelf observes your child from a special location ...

Anyone well-versed in affordable beauty knows that e.l.f. Cosmetics’ Holy Hydration! Line is just too good to gatekeep. Now, ...

e.l.f. is Empowering.Legendary.Females. at the world’s largest annual women’s sports competition with unexpected interactive ...

You can now count e.l.f., the cheeky cosmetics label that feeds on the zeitgeist and looks to serve broad demographics, among ...

Elf The Musical, the cheery – very, very cheery – revival opening tonight for a limited holiday run on Broadway, is an ...

Bethenny Frankel poses with daughter Bryn, 14, as they attend the 'Elf' premiere on Broadway in New York City.