A Facebook post claimed the purple apples embodied the "rich tapestry of Saskatchewan's cultural and culinary heritage." ...

Perhaps the most meaningful branding moment of the Professional Women’s Hockey League’s inaugural season came when Molson sponsored the movement of player nameplates from above the jersey number to ...

Unless you’re checking multiple blogs a day, are glued to the forums and are following dozens of brands on social media, ...

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After a storied inaugural season with six teams last year, the Professional Women’s Hockey League announced their teams’ new logos and team names on Monday after a year in the making.