Los Angeles Lakers guard Bronny James made his NBA preseason debut in a player-exclusive colorway of the Nike LeBron NXXT Gen ...

Available on Saturday, Oct. 5, at 7 a.m. PT/10 p.m. ET, the new Nike Air Jordan 1 Retro High OG sneakers ($180) come in a ...

Behind the scenes of women’s basketball’s boom, there’s tension brewing over footwear. Entrepreneurs and researchers want ...

Good morning. Nike held its Q1 2025 earnings call on Tuesday—without its outgoing CEO John Donahoe or its incoming CEO ...

JD Sports Fashion's UK revenues are likely to rebound amid falling temperatures, chief executive Régis Schultz revealed ...

After a Heat guard decided to wear Derrick Rose's signature shoes in front of LeBron James, he landed a Nike contract.

During his athletic career, Deion Sanders took the meaning of a dual-threat athlete to another level. Sanders wasn’t a ...

But Nike, which signed Clark to an eight-year, $28 million endorsement deal, has done next to nothing to promote the WNBA ...

During the event, Bronny paid homage to his father and Lakers teammate, LeBron James, by wearing his father's first signature ...

Dave Portnoy has gushed over Caitlin Clark regularly over the last year, with his latest compliment calling the Indiana Fever ...

The Nike Air Diamond Turf returns in Ravens black. Check our Sneakers news for more upcoming releases and breaking content!

Nike is holding off giving guidance and has postponed investor day as it tries to give incoming CEO Elliott Hill a chance to ...