Brazil was the third-best performing country at the 2024 Cannes Lions International Festival of Creativity with 78 trophies, ...

U.S. holiday retail sales are expected to top $1 trillion in 2024, with about a 3% projected increase from last year, as ...

People expect something more from our industry than what we’re giving them. Consumers want a fair trade for their attention.

Campaign US takes a look back at our podcast conversations throughout 2024, including conversations with Dow Jones and Wall ...

Global CEO, Starcom MediaVest. Laura Desmond leads over 8,000 employees across 130 offices globally. She was first appointed to the role of global chief at SMG in 20 ...

“The chatter about dating apps and questions of whether or not they work is overblown,” Tinder svp of global marketing Stephanie Danzi told Campaign. “But of course, we're always listening to users, ...

From Apple’s cultural misstep to Bumble’s billboard backlash and Jaguar’s controversial rebrand, here’s Campaign’s take on the brands that tripped up in 2024, offering lessons in creativity, cultural ...

The concept of "brand risk" has flipped; the real danger of invisibility now outweighs the risk of taking a stance. In the ...

Volvo has appointed Initiative to its global media planning and buying account following a review. The review, handled by ...

Planet Fitness has landed on a new brand platform for its latest annual campaign to lure new fitness-minded inhabitants in the coming year.

The Lego Group selected Publicis One as its global media buying and planning agency of record following an 18-month ...

When asked to rate the new business pipeline for 2025 on a scale from 1 (ice cold) to 10 (burning hot), most respondents ...