Shares of The Trade Desk (NASDAQ: TTD) are helping investors profit from the strong growth in the digital advertising market.

A new report suggests that Canadians' exposure to a radioactive gas is increasing, putting millions of people at a higher risk of developing lung cancer. The data from the University of Calgary's ...

Fifteen years ago, Connected TV (CTV) advertising began as a programmatic advertising format thanks to the rise of streaming services and smart TVs. Today, marketers have fully embraced the strategy, ...

Welcome to Nexxen's third quarter earnings call. At this time, participants are in listen-only mode, with a ...

CTV seamlessly integrates elements of traditional television with modern streaming, redefining how audiences consume content.

Albertsons Media Collective is expanding its Collective TV offering to include video ads across NBCUniversal's suite of ...

At Streaming Media Connect, Media Cartographer Evan Shapiro sat down for virtual a fireside chat with Justin Evans, Head of Innovations & Insights, Samsung Ads to discuss the importance of data in ...

Domestic TV revenue attributed to ABC and other linear channels was $1.997 billion, down 5 percent compared to last year.

Walmart has quietly built itself into perhaps the only company that can rival Amazon as an all-in-one streaming powerhouse ...

IRIS.TV will remain independent, and Viant will push CTV platforms to adopt its IRIS ID to provide contextual signals beyond ...

"SVOD fatigue is now real," says Paul Gubbins, former VP, CTV strategy & marketing at Publica by IAS. He adds that "Many TV ...

Hybrid ads were a game-changer in 2024 ... as opposed to paid media in this channel — although pick your platform wisely. 2.