Apple Intelligence is made possible by Apple’s silicon efforts, as revealed in detail in a new interview with company execs.

The MacBook Pro M4 Max represents a significant leap forward in Apple's lineup of high-performance laptops. Building upon the ...

One of the reasons why I sometimes advise people to wait for the next release cycle is because while the latest Macs have the fastest chips, they also have old features. For most general consumers, ...

No other platform can touch our power performance per watt. That’s the tangible benefit to users,’ Tom Boger, Vice President ...

Apple's new iMac M4 is the device most people should buy, with more base memory for the same price, top-tier videoconferencing features, and various stylish colors.

The recent M4 Mac release shows that a simple chip upgrade isn't going to be enough to make users invest in a new Mac.

Macworld At the heart of every Apple device is an Apple processor. Apple has been using its own chips in its iPhones and ...

The M4 Max MacBook Pro heralds a new chapter in computing, boasting an array of powerful upgrades that redefine performance ...

APPLE Intelligence is the iPhone-maker’s answer to the big AI craze that is sweeping the technology industry. AI, which ...

If you want the fully specced out model with nano-texture screen, M4 Max chip (16-core CPU, 40-core GPU), 128GB memory and ...